Customer-centric assortment planning is key to the success of any retail business even though it can be a tedious task to differentiate product assortments at a store level. Segmenting customers basis shopping intent and basis the split of these segments at a catchment level, store clusters can be formed. Read more to find how our marketers can study customer intent.
GDPR Agreement*
I consent to having this website store my submitted information so they can respond to my inquiry.