OUR SERVICES FOR THE AUTOMOTIVE SECTOR
Hansa Cequity supports the auto industry with a range of customer marketing services. Starting with customer strategy and journey mapping, consulting and managed services to support data management, analytics, dash-boarding, digital marketing, CRM and loyalty program – consulting and management, customer relationship centres, technology services and more.
Our services are leveraged by leading auto companies as we help them transform from traditional ways of running their business to one where they put their customers at the centre.
Our work in the automotive sector has won us numerous laurels at leading marketing, technology and loyalty awards and industry forums.
DISCOVER OUR thinking in Automotive spaces
The Value Dilemma: Choosing The RightMartech Stack
Marketing Technology platforms are the buzz words in the marketing world today. In some cases it has been observed that marketing activities have been delegated
Consumernomics
One of the major sources of uncertainty about consumer reactions is the way price inflation, both expected and realised, influences consumer decisions about spending. This
ARPU Maximisation. B2C Direct to Home.
How by using predictive analytics, Hansa Cequity helped a pioneering Direct-to-Home broadcasting service increase ARPU by doing targeted 1to1 campaigns.
