case studies

Delve into real-world case studies from the knowledge pool that our customer strategists and subject matter experts have created for you.

Digital Transformation. Financial Services.

Cequity is helping a large financial services organisation to help them bring in efficiency and automation in the way they engage with their stakeholders currently.

Personalised Engagement. Retail.

Through advanced analytics and data, we embarked on a journey to build hyper-personalised engagement for over 4 million customers.

ARPU Maximisation.
B2C Direct to Home.

How by using predictive analytics, Hansa Cequity helped a pioneering Direct-to-Home broadcasting service increase ARPU by doing targeted 1to1 campaigns.

Big Data Analytics.
Hospitality.

We helped 200,000 members of a vacation ownership company enjoy their quota of holidays. And thereby improve word of mouth to enable new member acquisition.

Customer Intelligence Platform. Retail.

Enabling a leading electronics retailer to use data and analytics to drive higher revenues per customer by improving cross product ownership and upgrades.

Demand Planning.
Packaged Goods.

How the analytics team helped a leading CPG company develop a solution to track and execute a demand planning framework to increase volumes and margins.

Customer Affinity Drivers.
Furnishing.

Studying factors that influence purchase behaviour by tracking customer attrition and generating insights for driving enhanced customer lifetime value.

Increase Share of Wardrobe.
Fashion.

Using Cequity Ace Loyalty, how we helped a 90-year-old retail firm build a multi-brand loyalty program across own and franchise stores for increasing share of wardrobe.

Intelligent Campaign Management. Auto Retail.

Using the Adobe Campaign Management Platform, how helped the world’s oldest motorcycle company to engage with prospects to drive conversion and growth.

Omni-Channel Customer Engagement. Banking.

Helping a leading private sector bank bring all its data together to develop an omni-channel 1-to-1 marketing program to improve loyalty and customer level profitability.

Differentiated Customer Experience. Automotive.

Where we developed a CRM program that helped an auto major accelerate their customer marketing efforts by creating a differentiated customer experience strategy.