Providing businesses with data-driven insights to drive growth

Empowering businesses with end-to-end data analytics services and solutions to accelerate revenue & achieve connected customer experience

data-analytics

In a world where unstructured data like text, images, audio files, & video files surround us, Hansa Cequity assists clients cut through the clutter to draw valuable insights through Data Science, Machine Learning and Artificial Intelligence.

From creating data analytics foundation to ideating campaigns and digital strategies, we partner with our clients to ensure a smooth business transformation. Our unique differentiator lies in our ability to operate at the intersection of business, data, and technology. 

With a mix of algorithms and scientific methods backed by behavioural science, we take a personal approach with every client to create meaningful connected customer experiences. Our expert team of passionate data players, growth hackers, and technologists leverage their deep industry knowledge to offer strategic solutions that help businesses cut through the muddle to see patterns and trends that matter.

How can you benefit from these offerings?

  • We assist you to identify new business opportunities for growth
  • Provide improved customer acquisition, both in terms of higher quality acquisitions and optimized Cost of Acquisition
  • 1:1 customer engagement. We recommend Whom to target, When to Target and How to Target
  • Sales and Distribution Optimization. We help in the entire Agent Lifecycle Management
  • We help reduce Customer Churn
  • We recommend Whom to target, When to Target and How to Target
  • We help in the entire Agent Lifecycle Management
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Our Key Offerings

Customer Analytics

By utilizing techniques such as data visualization, predictive modelling, market segmentation, etc., we help clients gain deeper insights so that they can make more informed decisions. 

Marketing Analytics

With the right tools and techniques, our experts assist clients in analyzing market activities to understand customers’ needs, refine marketing campaigns, and maximize their ROI

Campaign & Promotion Analytics

Now get In-depth campaign insights across platforms to drive campaign effectiveness, optimize budgets and increase conversions

HR Analytics

Our team helps organizations to improve their workforce performance by providing meaningful insights that are drawn from Human Resource data. 

Call Center Analytics

With our Call Center Analytics, we help our clients monitor and improve services from a customer and employee perspective, which eventually helps them to work more efficiently. 

Advisory Solutions

Through our advisory solutions, our team works closely with clients to design, execute and use technology in a way that is beneficial for their business growth. 

case studies

Consumernomics

One of the major sources of uncertainty about consumer reactions is the way price inflation, both expected and realised, influences consumer decisions about spending. This

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